Media Buying
[TODO Business team to fill: 800+ word original description. Suggested elements]
1. Problems solved: fragmented media resources, low buying efficiency, opaque pricing, hard-to-track performance.
2. Suitable clients: mid-to-large brands, ad agencies, 4A, PR firms, performance teams.
3. Delivery workflow: requirement alignment → resource matching → delivery schedule → execution monitoring → data review.
4. Differentiation: 100K+ first-hand media resources, long-term partnerships with mainstream media, full-funnel performance tracking and optimization.
5. Typical scenarios: new product launches, brand upgrades, event marketing, crisis PR, Double 11 / 618 promotions.
